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REVENUE SOURCE

Behind the number.

The source and context of Wallop - Budget Tracker’s reported revenue.

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Revenue source

Reported
Reference on X@georgecantcode

Founder post with a RevenueCat dashboard: MRR £1,001, Active Subscriptions 144, Active Trials 325, Revenue last 28 days £1,371, New Customers 6,068, Active Customers 11,784 (media/wallop.jpg).

Summary of the supplied reference; not a verified transcript of the post.

Data and evidence

Reported
Financial verification
Pending
Editorial review
Nov 3, 2026
Product language
en
Confirmed markets
United Kingdom
144 customers cited · Nov 3, 2026

Active subscriptions on the founder-shared RevenueCat card; reportedMrr is the card's GBP figure £1,001 (≈ USD 1,342.44 at 1.3411). Card may include GymMaxx.

The reference mentions self-reported. This does not certify this listing’s figure.

View financial evidence
  • Headline = USD 1,342.44: founder-shared RevenueCat card shows MRR £1,001 (GBP); converted at Frankfurter GBP/USD 1.3411 (2026-11-03) and rounded to 2 decimals. provenance.originalMrr = 1001 (GBP claim number), basis mrr-reference, self-reported.
  • Same card: 144 active subscriptions, 325 active trials, Revenue last 28 days £1,371, 6,068 new / 11,784 active customers (likely includes free/trial users).
  • needs_review: the founder also runs GymMaxx and posted GymMaxx + Wallop at £460/mo combined on 2026-09-23; the RC card does not show a project filter, so the £1,001 may cover both apps.
  • App Store GB (2026-11-03): seller GEORGE FRANCIS J COWLRICK, Finance, released 2026-07-27, v1.1.46, 4.4 stars from 7 ratings; Monthly £7.99, Annual £59.99, 7-day free trial; extra characters as one-time IAP. pricing.from 7.99 is GBP.
  • Description states manual logging, no bank connection required.
  • Ease 6: solo consumer app, no bank sync, iOS-only MVP ~5 weeks plus mascot art. Potential 7: inflation budgeting for AR/BR + replicable ASO/short-form distro. Risk Medio: App Store/RC MoR, crowded category.
  • TrustMRR not checked.
  • Logo: App Store artworkUrl512 via iTunes lookup, resized to 192x192.

No comparable history available. Growth and ARPU are not estimated from different periods.

How to interpret the figure

The main metric compares monthly or last-30-day revenue across billing models. A reference may state MRR; not all sales are assumed to be recurring.

This is not net profit or a promise of results. Costs, stack, scores and MVP time are replication estimates.