REVENUE SOURCE

Behind the number.

The source and context of Sonar’s reported revenue.

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Revenue source

Reported

Reference on X@PeterSutarik

Founder post with their own MRR chart (€0→1k in 123 days, →2k in 51, →3k in 31; final point Oct 24). Chart without subscriber count.

Summary of the supplied reference; not a verified transcript of the post.

Stated date: Oct 26, 2026

Reported

The reference mentions self-reported. This does not certify this listing’s figure.

Headline = founder's first-person claim: €3,000 → USD 3,352 (EUR/USD 1.1172, ECB Frankfurter 2026-10-30). provenance.originalMrr=3000 (EUR). Basis revenue.
Claim media inspected (media/HVitYY5XAAAU88F.jpg): MRR chart with milestones: first payment on Apr 3, €1k on Aug 3, €2k on Sep 23, €3k on Oct 24. No subscription count → customerObservation=null.
TrustMRR contrast (not headline): alias slug 'sonar-aso-tool' ≠ id 'sonar' (/startup/sonar 404). Seen 2026-11-01: MRR $4,480, last 30 days $4,767, all-time $17,180, 198 active subscriptions, Stripe, Slovakia, founded Mar 2026. Matches in order of magnitude (≈ above the EUR claim).
Pricing observed on trysonar.app: Indie $29/mo (10 apps, 2,500 keywords), Agency $149/mo; annual −17%; API Credits from $10; 7-day trial with card. Landing: 'Trusted by 266 app builders'.
Ease 4: ceiling ≤5 due to dependence on store data/scraping and 2 platforms (iOS + Google Play). Potential 7 due to SEO/ASO distribution and replicable MCP, not due to the founder's audience.
Regionalize/translate/improve angle: ASO for non-EN stores (ES, PT-BR, LATAM), UI and content in Spanish, local-currency pricing.
Soft flags: ASO saturated (crowded); stack suggested except MCP/CLI/API and Stripe.
Logo: icon.svg 32×32 rasterized (cairosvg) to 160 px on a white 192×192 background; no apple-touch-icon.

No comparable history available. Growth and ARPU are not estimated from different periods.

The main metric compares monthly or last-30-day revenue across billing models. A reference may state MRR; not all sales are assumed to be recurring.

This is not net profit or a promise of results. Costs, stack, scores and MVP time are replication estimates.